Credit Guide

ATG Webcast to Examine the Unique Needs of Customers

Leading Industry Analyst to Highlight Multi-Channel Strategies and the Power of the Customer Experience

CAMBRIDGE, Mass.--(BUSINESS WIRE)--June 7, 2004--ATG (Art Technology Group, Inc., NASDAQ: ARTG), the software provider behind the Web's richest customer experiences, today announced it will be hosting a Webcast entitled "Increasing Revenues, Returning Customers: Effectively Marketing, Selling, and Servicing Your Customers," on Tuesday, June 8 at 10:00 a.m. and 2:00 p.m. EDT.
This informative Webcast will also feature a presentation by Gartner Analyst Adam Sarner, who is responsible for the firm's in-depth coverage of e-marketing, e-commerce and online business-to-consumer applications. Sarner will use an insightful mix of industry expertise, end-user success stories and best practices to demonstrate the power of multi-channel retail strategies and bottom line business benefits of providing customers with meaningful and relevant online experiences.

To register for this Webcast, please visit: www.atg.com/retailjune.

What: Increasing Revenues, Returning Customers: Effectively
Marketing, Selling, and Servicing Your Customers

When: Tuesday, June 8 at 10:00 a.m. and 2:00 p.m. EDT

Where: Webcast at www.atg.com.


About ATG

ATG (Art Technology Group, Inc., NASDAQ: ARTG) delivers innovative software to help high-end consumer-facing companies create a richer, more adaptive interactive experience for their customers and partners online and via other channels. ATG has delivered category-leading e-business solutions to many of the world's best-known brands including A&E Television, Aetna Services, Inc., Alcatel, American Airlines, Barclays Global Investors, Best Buy, BMG Direct, Eastman Kodak, Ford Motor Credit, HSBC, Hyatt, J.Crew, Merrill Lynch, Newell Rubbermaid, Target, U.S. Army, and Walgreen Company. The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America, Europe, and Asia. For more information about ATG, please visit www.atg.com.

(C)2004 Art Technology Group, Inc. ATG and Art Technology Group are registered trademarks of Art Technology Group, Inc.. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

This press release contains forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. These statements involve known and unknown risks and uncertainties that may cause ATG's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by such forward-looking statements. Important risk factors affecting ATG's business generally may be found in their periodic reports and registration statements filed with the Securities and Exchange Commission at www.sec.gov. Risk factors related to the subject matter of this press release include without limitation the possibilities that: the information, ideas, techniques, strategies, methods and/or data presented in the webcast will not result in increased revenues or customer loyalty for any particular business-to-consumer or other entity; the results of enterprises discussed by the speaker may not be comparable to other entities within similar or across industries. ATG makes no representations or warranties, express or implied, regarding any statement, omission or implication presented by the speaker and all views expressed therein or thereby are his own. . ATG undertakes no obligation to update any of the forward-looking statements after the date of this press release.

Contacts


ATG
Tucker Walsh, 617-386-1159
twalsh@atg.com
or:
PAN Communications
Billy Balfour, 978-474-1900
atg@pancomm.com

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